Korean medical device makers showcased an integrated showroom of surgical devices at an international healthcare exhibition in Dubai in the United Arab Emirates, the government said.
The Ministry of Health and Welfare and the Korea Health Industry Development Institute (KHIDI) said they ran the “Korean Surgical Devices Showroom” during the Arab Health trade show from Jan. 28-31.
|Twenty-two Korean companies showcased their medical devices at the Korean Surgical Devices Showroom during the Arab Health trade show in Dubai, the United Arab Emirates, from Jan. 28-31.|
In the past, domestic companies’ individual display of limited products could not draw enough attention from overseas buyers, the government said. This time, the government supported the firms to create a surgical showroom of Korean-made medical devices at Arab Health.
Collaborating with the Korea Medical Devices Industrial Cooperative, the ministry and the KHIDI filled the surgical showroom with 22 Korean companies’ major products.
On the opening day of Jan. 28, Health and Welfare Minister Park Neung-hoo visited the showroom to encourage Korean company officials.
According to the KHDID, the 22 Korean firms offered 322 consultations for foreign buyers and signed 25 deals worth $232.5 million during the four-day show.
One buyer from the UAE expressed the willingness to sell all the products of the 22 companies in the Middle East in a turn-key project.
The government said it would continue to operate integrated exhibition rooms displaying various medical environments such as an operation room, an emergency room, and health examination center to help Korean medical device makers offer consultations for buyers and export their products.
“Starting with the exhibition in Dubai, we will run an integrated showroom of Korean medical devices at the upcoming major exhibitions in Seoul (KIMES) and Shanghai in China,” said an official at the KHIDI. “We will seek various support plans for domestic medical device companies to help them enter the global market.”
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